Professional Development

UW-BSC Continuing Education offers a variety of non-credit professional development opportunities for students and community members.

Winter Spring 2015 Professional Development Classes


Practical Marketing and Communication Strategies to Fit Your Business Needs

Register Online

Instructor: Don Stanley
Don Stanley is the owner of 3Rhino Media, a social strategy business as well as instructor for social media, web strategy, and marketing strategy in the Department of Life Sciences Communication at the University of Wisconsin-Madison

Different social networks have distinct characteristics, different features, and are used to develop a two-way communication and marketing strategy for your organization. Don Stanley will demystify the social media world and help you understand what you can be doing & what you should be doing to increase sales and customer service by using these tools. When used strategically, these digital marketing tools are proven to grow your business, increase website traffic and overall sales and customer service. Don Stanley will help you with an understanding of these social networks and practical, how-to techniques to integrate social networks into your organization or business.

Friday, April 24th • 9-11:30 am
Rodem’s Room, Aural Umhoefer Classroom Building
Fee: $69


Public Speaking

Register Online

Instructor: Jack Harkins; Founder of Harkins Leadership Development Corporation

Lots of people get nervous when speaking in front of a group of people. Jerry Seinfeld once joked: "At a funeral, the average person would rather be in the casket than giving the eulogy." Whether you are giving a sales presentation, giving a speech, or just talking in a meeting, you can learn how to take your presentation skills to the next level while lowering your anxiety.

You will find this 90 minute workshop highly entertaining, extremely practical and filled with simple tips to help you anytime you're in front of a group of people. We also guarantee you will not be told to picture your audience in their underwear. Come join us, this will be fun. 

Thursday April 23rd • 9:00-10:30 am
Rodem’s Room, Aural Umhoefer Classroom Building
Fee: $49




Register Online

Instructors: Kathy Thornburgh and Ann Renn
School Counselors Baraboo High School & Mental Health First Aid USA Instructors

Just as CPR helps you assist an individual having a heart attack — even if you have no clinical training —Mental Health First Aid helps you assist someone experiencing a mental health related crisis. In the Mental Health First Aid course, you learn risk factors and warning signs for mental health and addiction concerns, strategies for how to help someone in both crisis and non-crisis situations, and where to turn for help. In this class, you will have the opportunity to practice through role plays, scenarios, & activities making it easier to apply these skills in a real-life situation.

When you take this course, you learn how to apply the Mental Health First Aid action plan in a variety of situations, including when someone is experiencing:

1 - Panic attacks

2 - Suicidal thoughts or behaviors

3 - Non-suicidal self-injury

4 - Acute Psychosis (e.g., hallucinations or delusions)

5 - Overdose or withdrawal from alcohol or drug use

6 - Reaction to a traumatic event

Who should take this class? *Anyone that works, lives or is around people (police, nurses, educators, members of faith communities, social workers, caring citizens, etc....)

Thursday, June 18, 2015
8:30-5:00 pm
Rodem’s Room, Aural Umhoefer Classroom Building
Fee: $99 (includes Adult Mental Health First Aid Manual)

* You will receive a certificate upon completion of this 8-hour training.